Competitor analysis and search volume

Now, once you have all the metrics you want and ne, which keywords should you choose? The one with the highest search volume? The one that’s easiest to rank for? Let’s see.

On the one hand, the best keywords have

A high search volume . After all, the more people find a certain link in their SERPs, the more likely they are to click on it. Of course, for this very reason, everyone—absolutely everyone—wants to use them for web ranking. This makes their difficulty level too high to achieve good results without being a recogniz brand or using paid ads.

Even so, it’s advisable to use them

Not to seek to appear in the top results of a search engine, but rather to reinforce the authority of your website.

All of the tools we mention above (and a few more) provide you with the information you ne to choose keywords with a good balance between KD and search volume . Also, analyzing which keywords your competitors are using can be key to knowing how to differentiate yourself or whether it’s worth trying to outrank them.

For positioning, for now, it’s usually best to use low- middle east mobile number list difficulty long-tail keywords … unless search volume drops with their competitiveness. In that case, it’s worth taking a bit of a risk.

The advantage of long-tail keywords is that, as we mention, they attract users who are looking for something specific , whether it’s information, products, or services. Therefore, you can know how to tailor your offer to meet their nes… which translates into higher CTRs.

In any case, the most effective advice for selecting keywords is to always rely on metrics and never (or almost never) rely on intuition. After all, numbers don’t lie.

Strategies for implementing keywords in your content

To be successful online, it’s important to keep in mind that search engines have recently tend to favor quality content . That is, pages with strong authority and written not for robots, but for human readers… Something that’s made possible thanks to the development of AI.

SEO, then, isn’t about randomly including keywords in to implement a compelling strategy for b2b  the content you create and on your website. On the contrary, it involves using them strategically to attract the attention of both search engines and users. This will help you rank high in the SERPs and, on the other hand, get clicks. To achieve this, taiwan lists  there are two specific issues that ne to be taken into account.

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