Mark Lederberg’s company, Facebook, has expanded in recent years as one of the main creators of social networks in the world, because in addition to having the mother platform, the manager has sought to expand his market according to competition and new Internet users’ demands.
What began as an integrated instant messaging mailbox, ended up becoming an extension that users would end up downloading additionally to Facebook, and that with a recent logo and design change it seems that it ended up attracting more users.
In recent days, Facebook Messenger became the third application on Android to reach more than 5 billion downloads on the Google Play Store , something that Azerbaijan Email List only two non-Google applications had managed to achieve, joining YouTube, Google Maps, Gmail, as well as the mother network of Facebook, which achieved it in 2019, and Whats App in early 2020.
Facebook, the social media giant
The market leader, Facebook, was the first social network to exceed one billion registered accounts and as of January of this year, it had more than 2.6 billion monthly active users, as indicated by a Statistic agency graph, but for If this were not enough, the top 5 is almost entirely dominated by other social networks of the company.
Currently, the company also owns four of the largest social media platforms, all with more than 1 billion monthly active users each: Facebook (central platform), Whats App, Facebook Messenger, and Instagram. In the second quarter of 2020, Facebook reported more than 3.1 billion monthly family commodity users.
The empire of chat
Just as Lederberg’s company dominates social networks, it also does so in the field of fast messaging, as people trust the company so much to communicate that thanks to its multi platform backed that allows their messaging to work together.
Although Whats App remains a bit more “independent”, both Facebook, Facebook messenger and Instagram are able to relate to each other, an issue that could even better in the following days to end up unifying its three messaging clients in only one.
What about the competition
Despite the fact that the social network mobile lead has been involved in different controversies due to privacy issues, the direct competition around fast messaging has not yet achieved the popularity of Messenger or Whats App.
Clear examples are Signal, which could be much more secure and respectful of the privacy of users, or Telegram, which includes functions that go far beyond sending fast-track messages, but that nevertheless remain the same. margin in the face of competition from the tech giant.